About us
We are architects and engineers with a clear standard: architecture must stand out—and it must work. For over 20 years, we have been developing exhibition stands that make brands visible, provide orientation and enable conversations.
For us, exhibition stand design is not a temporary structure, but precisely planned architecture for a limited time. Technically well thought-out, strong in design, and executed to perform at the decisive moment.
Our philosophy
An exhibition stand must not only look different—it must have an impact. It must guide visitors, convey messages and give your team the space to act successfully.
Well-trodden paths hold little interest for us. We challenge standards, combine architecture with technology, and develop solutions that go one step further—functionally and aesthetically.
We believe in direct exchange. Ideally, we sit together with sketch paper, think out loud, develop ideas through dialogue, and shape them into a solid concept.
Experience, passion for design, and collaborative partnership
Every trade show offers the opportunity to close five- to six-figure deals in just one day. Yet many struggle with visitors walking past, only looking from a distance, or simply taking more interest in competitors from Asia and Eastern Europe.
The problem: very few exhibition stands stand out from the colorful crowd and clearly communicate the benefits of your offering. Time and again, your sales team ends up in drawn-out conversations with people who are neither qualified nor willing to buy.
To truly engage with decision-makers who have purchasing power, you do not need run-of-the-mill standard solutions. You need a bespoke exhibition stand that goes far beyond classic exhibition stand design.
- Mechanical engineering & industry
- Consumer goods & lifestyle
- Education
- Technology & IT
- Healthcare & pharma
- Construction
- Start-ups & innovative brands
- Hospitality
- Food
“Long-term collaboration starts with trust—and a strong team.”
Architects, engineers and designers who think holistically and deliver projects reliably.
Our location
Our office is located in Stollberg. From here, we support our clients across Europe and ensure stress-free trade show operations. If you have questions about anything trade show-related, right through to turnkey delivery of complex custom builds, you can reach us using the contact details below.
info@m2format.de
+49 2402 99 78 15-7
